Jellyfin Branding Guide

Naming Conventions

The general rule is: Capitalize it, but language, file, or system conventions trump Jellyfin naming conventions.

Specific examples include:

  • Writing referring to the project in the abstract should use capitalized Jellyfin at all times. the Jellyfin Project seeks to, I contribute to Jellyfin and you should too!
  • C# class and project names, including their files and directories, should use capitalized Jellyfin as require by the C# case standards (camelCase or PascalCase). Jellyfin.LiveTV, Jellyfin.sln,
  • Other code elements, where the code formatting or style requires lowercase, should use lowercase jellyfin. jellyfinWebComponentsBowerPath
  • The Git repository and non-C# files inside of it should use lowercase jellyfin for convenience on case-sensitive filesystems. build-jellyfin.ps1
  • The final output binary, initscrips, and package names should use lowercase jellyfin for similar reasons as above. jellyfin.dll, jellyfin_3.5.2-1_all.deb, jellyfin.zip
  • Configuration directories can use either, depending on operating system conventions. /var/lib/jellyfin, AppData/Jellyfin
  • The logo may use either, depending on aesthetics and font choice.

Jellyfin UX Repository

All Jellyfin iconography and other resources can be found in the jellyfin-ux repository.

This repository contains:

  • SVG files for icons
  • SVG files for banners
  • Fonts

Jellyfin Colours

These are the colours used for the Jellyfin logos and other places throughout the interface.

Logo Colours

The design for the logo uses a gradient for the infill, and if the non transparent logo is chosen there is a background colour which is optional.

  • Gradient Start: #AA5CC3
  • Gradient End: #00A4DC
  • Background Colour: #000B25

Interface Colours

  • Background Colour: #101010
  • Accent Colour: #00A4DC

Jellyfin Fonts

The banner uses the font Quicksand.